There are many ways to experience the culture of a land. In Ireland’s Ancient East, a vibrant region on the East coast of Ireland, you will find an array of memorable experiences for visitors eager to immerse themselves in the magic of Ireland.

Explore the past on a historic walking tour, taste the national drink on a private island or immerse yourself in the beating heart of Ireland’s traditional sports. Brimming with history and adventure, Ireland’s Ancient East is the perfect destination for your next incentive trip or corporate meeting.

Experience the thrill of horse racing in Thoroughbred Country

Ireland is synonymous with horse racing, and Ireland’s Ancient East is the breeding ground of champions. For one-of-a-kind immersive experiences, look no further than Thoroughbred Country, a brand-new experience package across counties Kildare and Tipperary.

Announced earlier this year, the five-year development plan will give visitors the opportunity to get up close and personal with world-renowned and trusted horse people and their craft.

While the visitor plan is currently in year one, there is already plenty to offer delegates keen to experience the thrill of Ireland’s horse racing culture. Just a stone’s throw away from Dublin, Thoroughbred Country will feature premium experiences that combine the buzz of race day with the serene pastoral setting of Ireland’s top studs.

Thoroughbred Country will highlight the heritage of Ireland's prestigious racecourses such as Punchestown and The Curragh while hosting innovative and ambitious initiatives over the course of the five-year plan including:

• The International Thoroughbred Trail 
• The Irish National Stud Experience 
• Coolmore Experience 
• Mingle with the Stars Stallion Trail 
• The Curragh Behind the Scenes Tour  
• Trainers’ Yards Visits  

Each one of these bespoke offerings will provide visitors with an in-depth view of Ireland's horse racing culture, creating an impressive and unforgettable incentive trip.

Sample a tipple on Lambay Island

For the whiskey lovers, a visit to Lambay Island is a must. Just one hour from Kildare, the stunning estate off the coast of Dublin offers a change of pace after a day at the races. Here, delegates can visit the onsite whiskey museum and savour a glass of the finest Irish whiskey.

Getting to Lambay Island is equally enjoyable. The journey starts in Malahide where the eponymous castle and gardens deserve a look around before venturing to the island by private boat. Guests will be treated to breath-taking views of Dublin’s coast while listening to the story of Lambay Whiskey as told by an expert guide.

Delve into Ireland’s literary past 

Follow in the footsteps of Ireland’s literary greats on a walking tour through the capital. When it comes to legendary writers, Dublin has a history of producing the best. Visitors to the city can learn something new at the enthralling Museum of Literature Ireland and Dublin Writers Museum or live a day in the life James Joyce’s remarkable character Leopold Bloom as they wander the storied streets of Dublin.

Test your mettle with Ireland’s traditional sports

Finish on a high at one of Dublin’s most iconic venues, Croke Park Stadium. For anyone courageous enough, the stadium’s skyline tour offers unparalleled views of the city. Back at ground level, delegates can catch a traditional game of hurling or Gaelic football, or give these team sports a try through a private Gaelic games workshop which can be arranged along one of Dublin’s beautiful beaches. 

With so many experiences that promise to leave delegates feeling inspired, contact Meet in Ireland today to plan an unforgettable itinerary in Ireland’s Ancient East.